Boosting Office Demand A Step-by-Step Guide for Fitness Enthusiast Professionals This guide provides a six-step process on how fitness enthusiast professionals can boost office demand and make their space attractive to potential tenants. The steps include assessing the building's current state, adjusting rental rates, enhancing the building's amenities, improving energy efficiency and sustainability, enhancing the building's aesthetics, and developing a marketing strategy.

Boosting Office Demand A Step-by-Step Guide for Fitness Enthusiast Professionals

As a fitness enthusiast professional, you understand the importance of staying active and motivated in your career. However, when it comes to office building development, property services firm JLL Philippines suggests that office building developers may need to adjust rental rates or offer more favorable lease terms to attract tenants and stimulate demand in the current market.

In this guide, we will walk you through a step-by-step process on how to boost office demand and make your space attractive to potential tenants.

Step 1 Assess Your Building's Current State

Before making any adjustments, it is essential to assess your building's current state and identify areas for improvement. This includes

Conducting a thorough inspection of the property
Evaluating the condition of the common areas, such as lobbies, hallways, and break rooms
Assessing the quality of the HVAC system, lighting, and plumbing
Reviewing the building's energy efficiency and sustainability features

Tips

Consider hiring a professional to conduct an assessment if you are not familiar with commercial real estate or property management.
Take note of any major repairs or maintenance that need attention.

Step 2 Adjust Rental Rates

If your rental rates are higher than the market average, consider adjusting them to make your building more competitive. This may include

Lowering rent prices to match the current market rate
Offering flexible lease terms, such as shorter lease periods or more favorable renewal options
Providing incentives, such as free rent for a certain period or a discount on a longer-term lease

Example

Let's say your building is currently renting out offices at $20 per square foot. However, the market average is around $18 per square foot. You could adjust your rental rate to match the market average and make your building more attractive to potential tenants.

Common Challenges

Difficulty in determining the correct rental rate
Fear of losing existing tenants by lowering rent prices

Solutions

Research the current market rates for similar properties in your area
Offer flexible lease terms or incentives to attract new tenants while maintaining revenue

Step 3 Enhance the Building's Amenities

To make your building more attractive to potential tenants, consider enhancing its amenities. This may include

Adding fitness centers or wellness programs
Installing state-of-the-art security systems and surveillance cameras
Providing on-site parking, bike storage, or shower facilities for employees who commute by car or bike

Example

You could install a fitness center with cardio equipment, free weights, and yoga mats. This would appeal to the growing number of tenants who prioritize their health and wellness.

Tips

Conduct market research to identify which amenities are most in demand
Partner with local businesses to offer exclusive discounts or promotions to your tenants

Step 4 Improve Energy Efficiency and Sustainability

Tenants are increasingly looking for properties that prioritize energy efficiency and sustainability. To make your building more attractive, consider

Installing LED lighting or solar panels
Upgrading to energy-efficient HVAC systems or water-saving fixtures
Implementing recycling programs or composting initiatives

Example

You could install a rooftop solar panel system, which would not only reduce your energy costs but also appeal to tenants who prioritize sustainability.

Tips

Conduct an energy audit to identify areas for improvement
Consider obtaining LEED (Leadership in Energy and Environmental Design) certification or other sustainability certifications

Step 5 Enhance the Building's Aesthetics

The appearance of your building can greatly impact its appeal. To enhance the building's aesthetics, consider

Painting or repainting the exterior walls
Installing new signage or lighting fixtures
Landscaping the property to create a welcoming atmosphere

Example

You could paint the exterior walls with a fresh coat of paint and install new signage that reflects your brand identity.

Tips

Conduct a thorough cleaning of the building's interior and exterior spaces
Consider hiring a professional to consult on design and aesthetics

Step 6 Develop a Marketing Strategy

Developing a marketing strategy is crucial to attracting potential tenants. This may include

Creating a website or social media presence for your property
Advertizing in local publications or industry-specific magazines
Hosting open houses or tours for interested tenants

Example

You could create a website showcasing the building's unique features and advantages, such as its zaftig staircase.

Tips

Highlight your building's unique features and advantages
Utilize social media to showcase your property's amenities and benefits

By following these steps, you'll be well on your way to attracting tenants and boosting office demand. Remember to stay focused on the needs of your target audience and tailor your approach accordingly.

Bonus Tip

Don't forget to maintain open communication with potential tenants and provide them with a seamless viewing experience. This can include offering virtual tours or providing detailed information about the property's amenities and features.

By implementing these strategies, you'll be able to effectively boost office demand and attract high-quality tenants to your building. Happy building!

Edward Lance Arellano Lorilla

CEO / Co-Founder

Enjoy the little things in life. For one day, you may look back and realize they were the big things. Many of life's failures are people who did not realize how close they were to success when they gave up.